Fieldmark Brand Studio
(720) 555-0152

Brand identity studio · Denver

Make your business unmistakable.

Logos, packaging and websites for independent businesses that are done blending in. Bold where it counts, clear everywhere else.

Recent work, by color

See the work

Every brand gets its own color.

A few recent identities, shown the way customers meet them: on bags, boxes, cards and screens.

Bakery and café

A neighborhood bakery

A warmer, louder look for a corner bakery: a new mark, bag and box stickers, and a menu board you can read from across the street.

  • Strategy
  • Identity
  • Packaging
A plain brown paper bakery bag closed with a wooden peg

Coffee roaster

A small-batch coffee roaster

A label system for a roaster with a new coffee every month: one mark, one grid and a color for each origin.

  • Identity
  • Packaging
  • Website
A blank kraft paper coffee pouch on a pale background

Dental practice

A family dental practice

A calmer, friendlier identity for a practice that wanted to feel less clinical, from appointment cards to the website.

  • Strategy
  • Identity
  • Website
Two blank white cards on a peach background

What we make

Ask for one or all four. Most projects start with the identity and grow from there.

A designer's hand sketching small logo ideas in pencil on a sheet of paper
  1. Strategy

    Positioning, naming and the few words that explain what you do in one breath.

  2. Identity

    Logo, color, type and the small rules that keep them looking the same everywhere.

  3. Packaging

    Labels, boxes, bags and stickers that hold their own on a crowded shelf.

  4. Website

    A site that looks like the rest of the brand, and that you can update yourself.

From first call to finished files.

Four steps, each one something you can see and react to. Ask how long yours might take when we talk.

  1. Step 01

    Discover

    A conversation about your business, your customers and the places your brand has to work.

  2. Step 02

    Define

    A short written direction: who you're for, how you should sound, what to leave behind.

  3. Step 03

    Design

    Marks, color and type, shown on real things like bags, signs and screens rather than a blank page.

  4. Step 04

    Launch

    Files for print and screen, and a simple guide so anyone on your team can use them well.

A logo is only the start.

The test is how it looks on the things your customers actually hold, carry and walk past.

Cards and stationeryA
A plain jute tote bag with rope handles
Bags and packagingB
Signs and storefrontsC

Tell us about your business.

Tell us what the business does and what you need. A few lines is plenty to start.

Start a project

Tell us about your business

A few lines is plenty to start. Rather talk? Call (720) 555-0152.

What do you need?